3 Myths About Environmentally-Friendly Technology in Hotels

Some of the most popular myths about implementing environmentally-friendly technology and processes in hotels are actually some of the easiest to disprove when you look at actual data and industry trends. Here we’ve pulled together three of those myths, with the facts you can use to inform decisions at your own properties.

Guests Won’t Notice

Not only will your guests notice if your hotel has taken steps toward sustainability, they may not choose your property at all if you don’t. Today’s travelers want to feel like their choices are impacting the world in a positive way, and prefer to spend their money somewhere that makes them feel good about that choice.

This isn’t a passing fad either, according to a recent TripAdvisor survey, almost two-thirds of travelers plan to make more environmentally-sound choices over the next year.

It Doesn’t Make a Difference

Even seemingly small changes can make a big difference. The American Hotel and Lodging Association estimates that just asking guests to reuse towels and linens during a stay reduces the number of loads of laundry washed by 17 percent. And since hotels in the U.S. use 25 gallons of water per room per day for laundry on average, that’s a sizeable difference.

For an even larger impact, consider switching out your laundry equipment for a low-water washing system. Your hotel could be saving hundreds of thousands of gallons of water in no time.

It’s Too Expensive

This is perhaps the most pervasive of the myths about environmentally-friendly technology. Yes, upgrading any equipment in your hotels requires an initial investment, but the water and energy costs saved can show you a return on that investment within a year if you’re buying the right equipment.

The prices of both water and electricity have trended upward over the last decade or so, and neither show any sign of breaking that trend. Hotel owners can no longer afford to think in the short-term when it comes to their property’s use of these resources and the costs associated with that use. The reality is that saving water and electricity can have a huge impact on your bottom line in the long run, saving you thousands of dollars each year in operating costs.

So don’t be fooled by the myths surrounding environmentally-friendly technology for your hotel. Do your research, consider the costs, and invest in the best technology and processes for the future of your business—and the future of our planet.

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